Interview with Mr. Yoshikazu Nonomura on SPORTS BUSINESS LABORATORY

Blue United Corporation and Deloitte Tohmatsu Consulting LLC have launched the SPORTS BUSINESS LABORATORY, which will promote research and demonstrations aimed at expanding the sports business in Japan, based on an alliance agreed to in February 2023, and have now begun full-scale activities.

This time, we have Chairman Yoshikazu Nonomura from J League as our guest. In the first part, we look back on his time as the president of Hokkaido Consadole Sapporo, focusing on the strengthening of the club’s business.

In the second part of, he speaks passionately and earnestly about his self-reflective thoughts on whether they are ‘seriously aiming for the world and working towards it.’

SPORTS BUSINESS LABORATORY is here.