Interview with Mr. Kazumasa Ashihara on SPORTS BUSINESS LABORATORY

In July 2024, we interviewed Mr. Kazumasa Ashihara, President of ZERO-ONE Corporation on the topic of “League Management”.

Having been involved with two professional baseball teams and two top leagues, he emphasized the importance of having clear policies for companies and teams, and explained the roles required of leagues and the relationship between leagues and teams.

At the core of his thinking was his perspective on what is needed for the development of the sports industry. Take a look at this must-read interview!

*SPORTS BUSINESS LABORATORY is here.

*Blue United Corporation and Deloitte Tohmatsu Consulting LLC have launched the SPORTS BUSINESS LABORATORY, which will promote research and demonstrations aimed at expanding the sports business in Japan, based on an alliance agreed to in February 2023, and have now begun full-scale activities. For more information is here.